BLUE DIAMOND
Graphic Design. Photography. Photo Editing. Videography. Video Editing. Animation. Set Design. Food Styling
In my creative journey with Blue Diamond, I set out to reimagine our Snack Nuts brand with a fresh, modern twist for the social media landscape. My canvas was broad…encompassing design, animation, photography, videography, set creation, and the art of food styling. I even infused my own culinary expertise into the mix. My goal? To craft a dynamic and captivating social media persona that resonates with our audience and brings our brand's story to life in vivid color and flavor.
Elevating Social
PRESS Play
“Gimmie Blue Diamond” - Summer Campaign (2023)
“Thin Dipped” - Amazon Promotion (2023)
“Snacking Occasions” - (2022)
FLAVOR HACKS
Blue Diamond boasts a kaleidoscope of bold, eye-popping flavors, Inspired by this, I cooked up a slick idea for a video series for their social channels to spotlight the crowd-pleasers while shining a light on the hidden gems. Imagine this: fusing two distinct flavors to forge an entirely new taste sensation. This concept isn't just about flaunting Blue Diamond's flavor spectrum; it's a high-five to the foodie culture's love for cool, clever flavor mashups.
HOT HONEY
Carolina Reaper x Honey Roasted
STREET TACO
Chile N Lime x Elote
SMOKED CHEDDAR
Smokehouse x Cheddar Cheese Nut-Thins